AI-Assisted, Human-Directed

This website is built and continuously improved with the help of AI tools. We use AI to support parts of the creative and research process, including imagery, copy exploration, content refinement, and keyword research.

That said, AI does not set our strategy, make final decisions, or replace human judgment. Every meaningful choice, from positioning and messaging to design direction and published content, is reviewed, shaped, and approved by people.

Our goal is to use AI as a creative and operational aid, not as a shortcut to generic, low-effort content. The result should feel useful, intentional, and human-curated.

In the future, we may support additional transparency standards such as humans.json or a visible “Human-Curated” badge to make this commitment easier to recognize.