Navi – AI Client Experience Agent

Navi is Incept’s always-on, always-learning AI team member. She handles live chat, SMS, Facebook Messenger, and 24/7 call answering. Everything she does runs through one connected knowledge base that keeps getting smarter.

She is not here to replace people. She is here to make sure we never miss the moment to connect with them. Whether it is a lead coming in at 2 AM or a client question that needs routing, Navi responds instantly, and she learns from every interaction.

She is fully AI and fully transparent. Navi proves that automation, when done right, does not make things colder. It makes them faster, more thoughtful, and more human.

mike davern

Michael Davern – Partner & CEO

Mike has spent more than two decades helping brands like Pfizer, Blue Cross, and the NFL move faster and communicate smarter. His background blends strategy, creative, and operations, but what really defines his leadership at Incept is clarity. He simplifies the complex and makes innovation practical.

He was talking about AI long before it became a buzzword. Today, he helps clients use it the way it should be used—as a co-pilot, not the driver. Under his direction, Incept builds systems that amplify human insight instead of replacing it.

Mike is the one asking the hard questions. Not “What’s trending?” but “What’s working, and why?” That mindset has made him a trusted advisor to leaders across industries who want to modernize without losing what makes them human.

jon cummins

Jonathan Cummins – Partner & Chief Revenue Officer

Jonathan’s career sits at the intersection of strategy, sales, and empathy. With a background rooted in healthcare, he has spent years helping organizations rethink how they connect with people. That same people-first mindset drives his approach at Incept.

He believes every revenue strategy should feel as personal as the message that delivers it. That’s why he builds systems that merge data, storytelling, and AI to drive growth with precision and integrity.

As the leader of Incept’s revenue operations practice, Jonathan helps clients turn marketing potential into measurable performance. Whether it’s redesigning a funnel or turning insights into action, he focuses on what lasts—results, relationships, and a smarter path forward.

mike christensen

Mike Christensen – Partner & Chief Operating Officer

Mike has been building high-performing marketing systems for more than 25 years, managing campaigns for brands like American Express, Labatt, and De Beers. He is the operations brain that keeps creativity and efficiency in sync. In his view, great work should move fast and stay sharp.

At Incept, he’s the architect of process. He designs frameworks that remove friction, improve communication, and give teams more room to think big.

AI plays a role in that, helping him streamline workflows and track performance in real time. But the real value lies in his human-first leadership style. Coaching, trust, and accountability are the elements that turn systems into culture.

julia mordini

Julia Mordini – Account Director

Julia doesn’t just write strategies. She builds stories that move organizations forward. With more than 20 years in digital marketing, branding, and nonprofit work, she has helped clients across sectors clarify their message, align their teams, and reconnect with what makes them stand out.

She leads Incept’s strategic practice and translates goals into roadmaps that actually get followed. Julia uses AI to surface insights faster, but her real gift is knowing what to do with them. She connects customer behavior to business growth with calm, focused precision.

Her thinking is sharp, her style is collaborative, and her focus is unwavering. She helps brands find clarity in the noise and confidence in their next move.

erik wollschlager

Erik Wollschlager – Director of Creative Operations

Erik’s superpower is turning big ideas into simple, human stories. With experience across hospitality, music, and sports, he knows how to craft visuals and narratives that grab attention and hold it.

At Incept, Erik leads the creative vision by guiding content, design, and storytelling for brands that want to connect authentically. He blends intuition with data, structure with exploration, and increasingly, AI, which helps accelerate exploration without compromising imagination.

For Erik, creativity is about trust. Trust in the process, in your audience, and in the courage to sound like yourself. Under his leadership, Incept’s creative output reflects what the company stands for—bold ideas executed with precision and heart.

will joseph

William Joseph (Will) – Digital Marketing Manager

Will has been in digital marketing since dial-up. He has seen every trend come and go, and he knows what actually works. His expertise spans paid media, SEO, and social strategy, but his real skill is translating data into action.

At Incept, he builds full-funnel systems that balance performance with creativity. AI is part of his toolkit and helps automate research, testing, and optimization so the team can focus on high-value work.

Will is meticulous with metrics, but he never forgets the human behind the click. Whether he is refining a campaign or mentoring a client, he brings clarity, curiosity, and a dry wit that keeps things grounded.

ryan davern

Ryan Davern – Junior Copywriter

Ryan approaches writing with sharp logic, curious questions, and a rhythmic flow that makes his work unmistakably human. A future law student with a deep love for language, he helps shape messaging across Incept’s web, social, and campaign channels.

He uses AI tools for brainstorming and editing but never lets them replace the craft. Every piece he delivers is tuned to Incept’s voice. It is thoughtful, clear, and never generic.

Ryan represents a new wave of writers who use AI to move faster, not lazier. He still sweats the details because words matter.

dan tewksbury

Dan Tewksbury – Lead Developer and AI Architect

Dan has been building for the web since the early days of Flash, and he has not stopped evolving. With deep experience in JavaScript, PHP, WordPress, and more, he is equally comfortable architecting systems from scratch or auditing someone else’s work.

At Incept, Dan leads the development effort and ensures the tech behind every campaign is as elegant as the creative. He integrates AI tools for code review, documentation, and debugging to give clients faster turnarounds without compromising quality.

He is a quiet perfectionist who writes clean, scalable code that just works. And if it doesn’t, he finds out why and makes it better.

jason russo

Jason Russo – Senior Web Developer

Jason is the go-to fixer. With over 20 years in custom development, WordPress, and Drupal, he can parachute into any project, assess it quickly, and get things back on track.

At Incept, he delivers fast, stable, scalable builds with zero drama. He uses AI to automate testing and bug fixes, but every decision runs through his experience and judgment.

Jason’s work is subtle by design. When a site runs flawlessly, you do not notice the developer. That is the goal. That is his craft.

navi

Navi – AI Client Experience Agent

Navi is Incept’s always-on, always-learning AI team member. She handles live chat, SMS, Facebook Messenger, and 24/7 call answering. Everything she does runs through one connected knowledge base that keeps getting smarter.

She is not here to replace people. She is here to make sure we never miss the moment to connect with them. Whether it is a lead coming in at 2 AM or a client question that needs routing, Navi responds instantly, and she learns from every interaction.

She is fully AI and fully transparent. Navi proves that automation, when done right, does not make things colder. It makes them faster, more thoughtful, and more human.

FAQ

How is Incept different from other marketing agencies?

We combine more than a decade of brand-building expertise with advanced AI integration. Unlike traditional agencies, we use AI to enhance strategy and execution while keeping people and human insight at the center of what we do.

Is Incept a marketing agency or an AI software provider?

We are a results-driven digital marketing agency. We’ve enhanced many of our tools and automation software with AI, but we focus on the ones that align with your goals and strategies to drive meaningful results. All of this is connected to a customized marketing dashboard that you can easily access. Already using a tool or software? We may be able to add it!

How does Incept use AI without losing the human touch?

AI helps us handle repetitive tasks and analyze data quickly. Human expertise and experience helps drive strategy, creativity, and decision-making. The balance ensures you get efficiency and results without sacrificing originality or trust.

I am skeptical about AI. Is Incept the right partner for me?

Yes. Many of our clients begin with questions and concerns about AI. We focus on clarity and education first. We show you where AI adds value and where it does not, so you can feel confident in your marketing approach.

I have already tried AI tools and was disappointed. Can you still help?

Yes. Many companies have experimented with AI tools and found the results generic or disconnected from their brand. We go beyond tools by building a strategy that ensures AI works alongside expert marketers to deliver results that matter.

Is my company a fit to work with Incept?

We work with companies and brands across a wide range of budgets, all with the goal of leveraging the right AI enhancements to meet their unique objectives. A starting budget as low as $5,000- $7, 500 per month will allow us to help you get there. Not sure where to start? Let us know - we’d be happy to discuss how we can help.

What services does Incept offer?

We offer a full suite of digital marketing solutions, including website design, search engine optimization (SEO), text message (SMS) marketing, social media management, location marketing, targeted digital advertising, reputation management, marketing automation, business-to-business (B2B) solutions, and print services. We also offer email marketing, TV, Radio, Outdoor, GEO, branding, market research, DSP/Programmatic, PPC/Search (Google and Bing), Display, Video production, YouTube, Local SEO, as well as podcast production. Our team can tailor strategies and support based on your specific needs.

How does Incept measure marketing success?

We measure the success of our campaigns using a range of key performance indicators (KPIs) tailored to each client’s goals. We focus on the metrics that matter, like ROI (Return on Investment,) leads, sales, traffic growth, and reputation improvements; never vanity numbers that don’t address actual performance. Customized reporting allows you to see exactly how marketing is driving real results. For example, we've helped clients achieve substantial ROI from Google Ads, significant increases in social media engagement, higher website rankings, and more leads through optimized digital strategies.

What industries does Incept work with?

We work with a broad range of industries, including but not limited to professional services, retail, healthcare, hospitality, education, and more. We’re proud to support non-profit organizations, and offer a discount on our services for these clients.

Our solutions are designed to be flexible and customizable to fit the needs of businesses of any size and sector. Whether you’re a local business, a growing company, an established enterprise, or making an impact through your nonprofit, our team can tailor strategies to help you reach your goals

How do I get started with Incept?

The first step is booking a strategy call, which you can initiate here. We will discuss your goals, challenges, and opportunities. From there, we will recommend the best path forward and show you how we can enhance your marketing approach.

What is your approach to data security and privacy?

We take data security seriously. All client information is protected through secure systems and processes. We only use AI in ways that align with ethical standards and your company’s privacy requirements.

Does Incept follow a proven AI framework?

Yes. Our framework has been tested and refined over time, and we continue to evolve it as AI technology advances. We incorporate new efficiencies into both our workflows and our clients’ strategies, ensuring the approach always stays effective and future-ready.

Does Incept offer workshops or training for marketing teams?

We do! You can sign up for our webinars here, or view our past sessions on our youtube channel.

Where can I see Incept’s marketing results or case studies?

You can explore our case studies to see how we’ve helped clients overcome challenges, implement AI-driven strategies, and achieve measurable growth. Each example highlights the problem, the solution, and the real results—so you can clearly see the impact of our work.

Does Incept share resources or insights on AI in marketing?

With our newsletter, blog, and webinars, we share practical insights and resources on how AI is shaping marketing. Our clients count on us to stay ahead, and we make sure to pass along what we’ve learned so you can stay ahead too.

Incept Digital Marketing
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